PRS IN VIVO has partnered with Britvic on a number of packaging re-stages of its leading brands, including Robinsons, J20 and Fruit Shoot.
Robinsons was looking to extend its brand reach and planned to launch a portable super-concentrate juice product to the market, catering to the ‘on-the-go’ needstate.
PRS IN VIVO has partnered with Frito Lay on successful packaging re-stages of many of its leading brands, including both Doritos and Tostitos.
Doritos was refreshing packaging graphics to create global harmonization and better convey the brand narrative of “bold”, “modern” and “dynamic”.
HP needed to better understand the shopper journey and optimize shopper marketing for PCs, printers and ink, as people were expressing confusion and frustration in shopping these categories.
Nestle (France) planned to introduce a new ready-to-bake dessert product capitalizing on its leadership in the chocolate morsel category.