The Engage for Good conference is celebrating its 15th year (previously called the Cause Marketing Forum). It will place in Chicago from May 31 to June 1.
Speakers from a wide range of industries, retailers, services, and non-profits will share their experiences in cause marketing and social impact campaigns.
Jonathan Asher, Executive Vice President, of PRS IN VIVO will be presenting:
Nudging for Good: The Route to Successful Corporate Social Marketing
On June 1 at 9:30 am
This will include demonstrations of how can brands can help people turn their good intentions into pro-social actions, leveraging a treasure trove of award-winning European campaigns, as practiced by Heineken, Unilever, Procter & Gamble and more.
To learn more about the conference, please click here.
To receive a promo code with a discount for the conference, please e-mail Janice Lai.