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Behavioral Insights. Real Life Results.

PRS IN VIVO helps marketers to improve shopper and consumer experiences, enhance people's lives
and contribute to a better world.

Shopper Research

Packaging Research

New Product Development

Integrating
E-Commerce

Behavioral Economics

Embrace Smart Technology to Enhance Shopper Understanding Do not miss the PRS IN VIVO team at IIeX EU in Amsterdam and hear about new learnings of including innovative new technologies to your market research. Read More >

PRS IN VIVO Launches Next-Generation In-Context Research We're announcing the launch of Next Generation In-Context Research, designed to provide a better understanding of real shopper behavior in order to influence consumer choices that have a real world impact on business results. Read More >

How do you embed BeSci into Research? Learn from the Experts On Feb 27 & 28, our Metro NY ShopperLab is hosting a Grand Re-Opening for our clients with lunch, tours, new learnings, and cocktails provided. Read More >


Nudge

A ‘Nudge’ is an effective little help that leads people to adopt a desired behavior, either consciously or subconsciously and our ‘Nudge’ unit is a pioneer in applying behavioral economics to the world of consumer marketing.

 

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