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What We Do

Behavioral Insights. Real Life Outcomes.

Behavioral Insights.
Real Life Outcomes.

PRS IN VIVO helps marketers to improve shopper and consumer experiences, enhance people’s lives and contribute to a better world.

We offer insight & consultancy, grounded in behavioral science, to accurately understand, predict & influence consumer choice.

We help clients succeed through the passion & engagement of our team, our constant pursuit of best-in-class expertise & our trusted, proven, innovative & agile solutions.

Questions We Answer for Our Clients

In-Context Research

How do I influence shopper choice at shelf?

Packaging

How can my package
deliver sales?

New Product Development

Will my new product drive in market growth?

Product Experience

Will my product experience bring repeat sales?

e-Commerce

How are my sales channels interacting to drive brand growth?

Luxury

Do I have peak experiences to drive sales and growth?

Questions We Answer
for Our Clients

In-Context Research

How do I influence shopper choice at shelf?

Packaging

How can my package
deliver sales?

New Product Development

Will my new product drive in market growth?

Product Experience

Will my product experience bring repeat sales?

e-Commerce

How are my sales channels interacting to drive brand growth?

Luxury

Do I have peak experiences to drive sales and growth?

BVA Group Ranks in GreenBook’s Market Leaders Report
PRS IN VIVO’s parent company, BVA Group, has ranked in GreenBook’s Market Leaders Report as a top market research company in the industry today, measured by revenue and brand success. Read the interview with BVA Group’s CEO, Gerard Lopez, and access to the full report.
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PRS IN VIVO Announces OmniPath™
We're thrilled to announce the launch of OmniPath™, which enables marketers to map the holistic Omni Channel Path-to-Purchase and identify key moments where behavioral design can influence consumer choice and brand growth.
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Webinar: Driving Sales in Omni Channel Retail through Behavioral Design
Join us to learn about how brands can influence choice throughout the digital Path-to-Purchase and understand consumer behavior! Click below for a list of webinar dates and times, or to request a recording.
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Building a Behavioral Science-Driven Organization
In this latest Quirk’s article, PRS IN VIVO's CEO Alex Hunt delves into the challenges and rewards of incorporating behavioral science into your business, and identifies key strategies that can streamline the process and ensure growth.
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