The Case for Optimism, According to Behavioral Science
With May underway, as much of the world is looking for ways to come out of lockdown and resume business, we're hosting virtual learning events, "Behavioral Conversations", and ways to take action. The lead article, written by our CEO, Alex Hunt, makes the case that even in challenging times, we must focus on optimism & what we CAN do for clients and the industry.
Influencing Shopper Choice in eComm
Brands need guidelines to influence consumer choice in increasingly important online channels. To do so, you must understand the BeSci context for optimal pack design in digital retail. Find out how in our PackFlash eCommerce case study.
COVID-19 Insights Roundtable
Alex Hunt was featured in a GreenBook insights industry panel, discussing how the industry will shift in response to the pandemic: thoughts on agile research, transparency in client relationships, and looking further into micro-segmentation.
A Behavioral Conversation Virtual Series
We are collaborating with other industry leaders in ongoing virtual conversations, sharing the latest learnings on applying behavioral science to brand growth. Next date is on June 4.
The Digital Luxury Experience
Our Luxury Practice is hosting a virtual event on May 19 to help lux brands build purposeful digital experiences and drive client happiness even in a changing and challenging world.
Nudging a Sustainable Future
Please join a virtual session on May 26, presented by our sister company, BVA Nudge Unit & the AIM/European Brands Association, on using BeSci to nudge sustainable choices.