In this case study, we used OmniPath to help Fresh Step increase brand loyalty through online subscriptions by leveraging behavioral science.
Listen as SVP and Head of Behavioral Qualitative, Matt Michaud, explains the role of qualitative research, the strength of using qual to motivate quant validation, and how our new innovative suite of qualitative consultancy tools, LAB, allow clients to Leverage Authentic Behavior holistically throughout the product life cycle in order for brands to realize success.
Our very own Scott Brill is featured in the latest StoreBrands article on how retailers can separate their brands from those of national manufacturers by developing a distinctive overall brand identity that starts with the package design.
As one of the sponsors of IIeX EU taking place in Amsterdam on Feb 25-26, Marktforschung.de interviewed our very own Christian Dössel on what we’re looking forward to and what innovations we are planning to present this year.
In this article, Lauren Davitt of the Luxury Practice discusses how immersive technology is revolutionizing the luxury retail landscape and what retailers must consider when introducing new tech services to create memorable peak moments that will drive engagement.
February’s newsletter presents a new suite of innovative qual tools, how to influence the elusive green consumer, & our latest case studies.
Recently, Senior Director, Client Development Christian Dössel and Insights Manager, Behavioral Qualitative Lukas Steinberg spoke with Marktforschung.de for an interview about LAB, PRS IN VIVO’s new suite of consultative qualitative
In this latest article, we share 3 behavioral research techniques that should be implemented in all qualitative research and the 4 pillars of our new consultative qualitative arm, the LAB Suite.
Watch our Web-in-9 (a webinar in 9 mins because we know you’re busy) on our new consultative qualitative framework known as the LAB Suite.
Now a year into his role as our CEO, Alex Hunt sits down with GreenBook to discuss his perspective on the journey so far and what’s on the horizon for the industry.
