Insights from our Experts
BACKGROUND Doritos developed a new product built on the heritage of Doritos Nacho Cheese with the Flamin’ Hot flavor profile. Initial immersive Qual, coupled with the speed of PRS IN
Next Generation In-Context Research Today’s retail reality demands understanding behavior in the actual shopping environment. Learn how technology and a behavioral framework help you influence consumer choice. Read the Press Release
Research needs to marry the observation and documentation of consumer behavior, with proven technology, to capture and measure behavioral drivers and influences in environments that come closest to approximating “shopper
BREAKFAST BRIEFING: On Wednesday 6th March 2019, we’re hosting a free breakfast briefing in central Leeds. The event will include three presentations: Voice-commerce. Depending on who you listen to, Voice-commerce
Listen to Agathe Caron, Knowledge & Innovation Manager, share ways we can leverage AI in consumer research to work smarter and get answers faster.