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Learn New Ways of Leveraging BeSci in Consumer Research

Next Generation In-Context Research Today’s retail reality demands understanding behavior in the actual shopping environment. Learn how technology and a behavioral framework help you influence consumer choice. Read the Press Release Here Were you at IIeX EU?  PRS IN VIVO’s Emilie Eberly and Andy Rushforth presented on “Embracing Smart Technology to Enhance Shopper Understanding” at IIeX EU in…

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