PRS IN VIVO
helps marketers to improve shopper and consumer experiences, enhance people’s lives and contribute to a better world.
PRS IN VIVO offers insight & consultancy, grounded in behavioral science, to accurately understand, predict & influence consumer choice.
We help clients succeed through the passion & engagement of our team, our constant pursuit of best-in-class expertise & our trusted, proven, innovative & agile solutions.
Our unique methodologies help to understand, document and predict shopper behavior, including a global network of 20+ Retail Labs and unmatched scope, database, and expertise in eye-tracking. We have over 45 years of expertise and have conducted research in 49 countries.